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curli Brand Ambassador Program

curli SOCIAL MEDIA

curli Brand Ambassador Program

MAKE YOUR DOG A BRAND AMBASSADOR

You and your dog are running a successful social media account? On Instagram, Facebook and Co.? Or are you even broadcasting on your own podcast or blog?
And besides that, you are convinced curli fans and are looking for a suitable stage to put this even more in the spotlight?

In this case, the curli Brand Ambassador Program certainly is an interesting option for you.

Your benefits as a curli Brand Ambassador

  • Exclusive access to the curli Brand Ambassador chat on Instagram

  • Opportunity to purchase curli products for your own use with the curli Brand Ambassador discount

  • Exclusive brand insights and access to limited editions

  • Product sponsorship for giveaway campaigns (with prior arrangement)

Fundamentals and expectations

Convincing identification with the curli Brand Values and Products in which the well being of your dog is most significant
As an official curli Brand Ambassador, you represent the curli Brand to your community. On your Social Media channels you are showing pictures and clips of your dog wearing curli Harnesses and refrain from showing gear that does not align with the curli values especially other harnesses.
It’s important to us that you fully identify with our values and that your dog’s wellbeing is most significant to you.

Commitance to positively represent the brand to your community continuously and regularly
Your posts are showing your daily life with your dog while you are using your curli harnesses in accordance with curlis Corporate Guidelines and Corporate Attitude.

Respectful and professional handling of exclusive media and access given to you as an curli Brand Ambassador
You will integrate media information that is given to you in an respectful and appropriate way.
You will follow social media briefings and guidelines.
Products ordered via the special conditions of the curli Brand Ambassador Program may only be used for personal use, the sale of these products is not permitted.

Basic information regarding your application as a curli Brand Ambassador
Please note that you need a naturally grown audience of at least 800 followers to be accepted into the curli Brand Ambassador program.
Membership in the curli Brand Ambassador Program runs until the end of each year. A decision on continuation is made at the beginning of each year.
The number of curli Brand Ambassadors is limited and an admission to the curli Brand Ambassador program can only be made up to a limited extent.

curli Brand Ambassador Application Form

For admission to the curli Brand Ambassador program, image quality, type and scope of community and brand fit are evaluated.

To become a curli Brand Ambassador a minimum of 5 out of 6 possible points of the Brand Ambassador criteria catalog must be achieved. Fair evaluation is very important to us. Therefore, identical criteria apply to all applications. Please understand that we cannot consider applications with an audience below 800 followers. We reserve the right to reject applications without giving further reasons.

Please read the criteria and conditions of participation of the curli Brand Ambassador Programm carefully before applying.


To become a curli Ambassador, you need a public social media channel or a professionally done blog.

I have at least one dog:

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